Hamleys®

Childhood is a time of creative expression. We see it in children everywhere. Before they even start primary school, they are finger painting, fighting imaginary villains with sticks, and explaining what each and every cloud in the sky looks like. This is a memorable time in their life, and you can promote their creativity with the right toys. From Play Doh to puzzle toys, these four types of toys can help your children express their creative side. Sit down and play with them for a moment, and you’ll see the imagination brighten their eyes.  Play Doh Generate New Ideas with Familiar Faces Even at a young age, there are worlds and stories your children are already intimately familiar with. When you give them Star War toys based on their favourite characters, you aren’t stopping them from creating fun for themselves. Instead, you are giving them a launching point for new stories and ideas that are all their own. They can use familiar faces and objects to build a diffe...