3 Toys That Put Fashion Front and Centre

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Fashion and toys go hand in hand. Clothes and accessories add so much play value to even the simplest of toys. When children can mix and match clothing on their dolls and characters, they unlock all sorts of imaginative possibilities. Maybe today Barbie will put on her doctor outfit and treat patients. Perhaps tomorrow, Barbie will put on her astronaut gear and explore space. When children unlock their imagination, they unlock fun. And unlocking fun doesn’t get any easier than with fashion. It also helps that many of today’s toys are made to be fashionable. From Barbie to OMG Dolls, here’s a look at some of the most fashionable toys for all ages! 

Barbie Doll

The Classic Barbie Doll—Fashionista Supreme

You could say Barbie is the original fashion toy. For decades, she’s had a closet full of countless outfits and accessories. She’s been the envy of her entire neighbourhood. Today’s Barbie doll collections are no exception. From mermaids to inspiring women throughout history, there are always new and exciting fashions for children to discover. Every Barbie doll comes with a different outfit, so children can mix and match to their hearts’ content. There are casual, professional and, of course, fantastical outfits. So, no matter the occasion, Barbie has what your children need to create a fashionable world all their own!

OMG Dolls—Fashion Reimagined

OMG Dolls are colourful, energetic and have plenty of attitude. The entire line of OMG Dolls is designed around one thing: fashion. Every character in the OMG world has her very own distinct fashion sense. OMG Dolls are part of the LOL Surprise line of dolls and toys. Known for blind bags and surprise assortment packs, you never know what you might get when you open a new LOL Surprise or OMG Doll. There are always new characters—and new fashions—to discover. Of course, the OMG Dolls collection also has characters and accessories not hidden away in surprise assortment packs. Children can find the exact styles they want to give their OMG Dolls a look that just won’t quit.

Baby Ellie—Fashion for Younger Children

Baby Ellie dolls are the perfect choice for younger children. This line of dolls helps teach young children about going to the doctor or being a veterinarian, among many other things. But Baby Ellie is also a very fashion-forward doll. This doll line is known for its many different outfits and accessories. While the line might not be as dynamic or vibrant as you find with other dolls or fashion toys, it gives younger children an accessible way to explore fashion for the first time. It’s not wild or outrageous, but it’s just what your children will need. With every Baby Ellie outfit and every accessory, they’re made for little hands to grasp and play with. As children grow older, they can continue to explore with many other fashionable toys.

About Hamleys®

Welcome to the Finest Toy Shop in the World! Hamleys® has become the premier toy shop in Britain, Europe and beyond ever since it was founded in 1760 by William Hamley. Today, families regularly visit their landmark shop on Regent Street in London. It’s not just a destination for toys—it’s a seven-floor “joy emporium.” At this world-renowned location, every Hamleys® location and their online shop, you’ll find toys of all kinds, for all ages and interests. Explore one toy collection, and you’ll find yourself immersed in the magical realm of Harry Potter toys. Discover another selection, and you’ll enter the universe of Star Wars toys. Of course, children are sure to love Hamleys® Barbie doll collections or unicorn toys as well. Hamleys® is an extraordinary place where imagination comes alive and children can truly be themselves.

Unlock the possibilities of fashion at https://www.hamleys.com/

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